Tuesday, January 28, 2014

Tips to Make Your Customers Do the Promotion of Mouth to Mouth

11:21 AM  infozan admin  No comments

As we know , the traditional promotion of mouth is an effective medium to introduce your business . In addition , this promotion does not require huge costs could even free if the customer satisfied with the products and services you offer.

Customers are the most appropriate media to run this type of promotion . Here are some methods that customers want to be the ambassador of your campaign:

Ask the customer to try
If you want customers to discuss products , ask them to try it and tell others about the results . This is an effective way to create a positive recommendation .

Always engage customers
Ask the opinion and listen to their customers . Make them feel important because the feedback and their opinions respected and accommodated . Notify and inform every activity of the company regarding the customer such as events, new product launch , or other special event .

Creating a forum
Involve the people who influence you make on the forum so that they can share their opinions and feedback . This forum can be started from a simple cocktail party or an online forum involving influential people who can spread the recommendation trust other customers .

Special services
Give a great talking point for your customers . Give special care and provide quality treatment so that they are encouraged to share it . Starbucks coffee is not popular because of the valuable 30 to 40 thousand , but because they are trying to remember all the names of customers at once what their favorite drink each. They provide quality and memorable experience so that customers are willing to pay top dollar for a cup of coffee .

Keep the relationship
Keep always the relationship with the customer . Tell each of the companies is nothing special , give bonuses , and any way to maintain the relationship . It will not only enhance their visit , but they also will start talking about you .

Reference:
http://www.ciputraentrepreneurship.com/penjualan-dan-pemasaran/6-tugas-seorang-chief-marketing-officer-cmo-menurut-philip-kotler


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