Tuesday, January 28, 2014

Easy Tips to Find Potential Consumer



Consumers are vital to your business indiscriminate what business you are running . Because the number of consumers will support the success of your business . Finding potential customers certainly not as easy as turning the palm of the hand . Here are some ways that you can apply :

Determine the target
Before looking for potential customers , you alone must determine who the target market of your product . This is to facilitate your search for a client or customer which if are interested in using these products .

Be Proactive
Business will not run if you remain silent . Do not wait for clients to come , but you should go to the client and offer your product . Especially when running a new business , it is important to be proactive . Take a look contacts close friend , former co-worker , or family that you think could be potential clients . Approach them and introduce your product . But avoid being forced , so they are not directly away .

Establish a network by exploiting consumers
Word of mouth marketing , the recommendation of a client is one of the most profitable way of promotion . Ask a friend or anyone who feels satisfied with your product to market it to other colleagues . You can also ask to be introduced to friends of friends , then Liaise network as widely as possible.

Reference:
http://www.ciputraentrepreneurship.com/penjualan-dan-pemasaran/kiat-mudah-temukan-konsumen-potensial

Tips to Make Your Customers Do the Promotion of Mouth to Mouth

As we know , the traditional promotion of mouth is an effective medium to introduce your business . In addition , this promotion does not require huge costs could even free if the customer satisfied with the products and services you offer.

Customers are the most appropriate media to run this type of promotion . Here are some methods that customers want to be the ambassador of your campaign:

Ask the customer to try
If you want customers to discuss products , ask them to try it and tell others about the results . This is an effective way to create a positive recommendation .

Always engage customers
Ask the opinion and listen to their customers . Make them feel important because the feedback and their opinions respected and accommodated . Notify and inform every activity of the company regarding the customer such as events, new product launch , or other special event .

Creating a forum
Involve the people who influence you make on the forum so that they can share their opinions and feedback . This forum can be started from a simple cocktail party or an online forum involving influential people who can spread the recommendation trust other customers .

Special services
Give a great talking point for your customers . Give special care and provide quality treatment so that they are encouraged to share it . Starbucks coffee is not popular because of the valuable 30 to 40 thousand , but because they are trying to remember all the names of customers at once what their favorite drink each. They provide quality and memorable experience so that customers are willing to pay top dollar for a cup of coffee .

Keep the relationship
Keep always the relationship with the customer . Tell each of the companies is nothing special , give bonuses , and any way to maintain the relationship . It will not only enhance their visit , but they also will start talking about you .

Reference:
http://www.ciputraentrepreneurship.com/penjualan-dan-pemasaran/6-tugas-seorang-chief-marketing-officer-cmo-menurut-philip-kotler

Shaping Strategy Team Strong Salesman

Sales is the lifeblood of the company , without the company's sales may not live . Behind a result there are sales people behind it . Good sales targets and achieve excellent sales exceeded the target .

While there are elements of luck and blessings in disguise , not always and should not be relied upon . That should be a mainstay is the power and performance of the sales team . How does the company formed a team that we call Super - Team Sales Forces ( abbreviated STSF ) . STSF without being chased will demonstrate high performance for exceptional performance . How can we have a reliable STSF that's what we're talking about this time .

First , recruitment . A seller must have a big ambition would always be a winner , do not give up . If he is a beginner it can be seen from the scores in school if he went in the top three best . If he had experienced as a seller if he has a track record as a salesman or saleswoman best . Then we also need to know the motives concerned in the work .

Is just filling time rather than unemployed , or for the experience or to earn a living to support his family and help parents or siblings . Motives are those that work best to build careers become important in the company , achieving a high level as a manager or director of the company even top leaders . Combined last two motifs are the most good . Surely the work would earnest, insistent , not arbitrary .

Second , training . Training includes knowledge about the company , products and overview of the competition , as well as engineering skills to offer and sell , and how to deal with customers including overcoming rejection . If possible , can also invite speakers well -known motivator who focus on sales and general in order to explore and encourage potential sellers to be an outstanding and superior .

Training is not enough with the class - room trainingakan but also in simulations and role-plays . On-the - job training also needs to be done after the relevant acceptable . Aside from being a well educated individual as a member or part of a team in the techniques of team - dynamics ( team dynamics , interaction , co-exist ) .

Third , mentoring early stage . The initial stage is a crucial stage . How salespeople who have escaped and been through the training begin applying or implementing all he had learned into practice .

Someone who master the theory does not necessarily guarantee or can not master the practice in the field . Mastery is personal theory , practice in the field interacting with others who do not rarely react unexpectedly . Olehkarenaitujika possible in the first few months were considered sufficient , salesman or saleswoman in question accompanied by an outstanding senior to guide him .

In order for the mentoring is done in earnest then the seniors need to be given incentives , if a salesman or saleswoman who mentored successfully with especially good sales record is very good and he received an award as the best mentor with a gift that is quite valuable . Once considered enough time - should not be more than three months - the salesman or saleswoman in question can be removed by yourself.

Fourth , monitoring . Monitors can be done through a written report and a visit to the market , to customers . How acceptance and their assessment of our new salesman or saleswoman . Comments good is not enough , it must be proven with good relationships and increasing sales orders , is a testament both qualitatively and quantitatively .

Furthermore , both for the individual salesman or saleswoman or in teams can be made a sort of matrix or quadrant in three columns : low, medium and high above the line and below the line into the desired qualifications and achievement ( results achieved ) .

Task supervisors and sales managers are located in the column shift to medium low , and then being to high. Rotation to other regions ( geography ) as well as other domains ( demographics ) will show and prove where the salesman or saleswomanyang worthy or fit to be a member of STSF . Fifth , rewards . Tim is a seller that will determine the company's progress in real terms . Remember high sales , make the company great.

Therefore they need to obtain an award of compensation in addition to the general . Praise with words alone are not enough . Award must betulbetulberharga , baiksecara maupunnon material - material . The award is given to teams and individuals and should be enjoyed by their families so that the family can also be a driving force for a salesman or saleswomanuntuk achievement .

Outstanding awards given in an annual awards night event for those who are in the top three . Costs incurred for STSF may be considered quite high and excessive , but we need to realize that they are - they are making a big company , therefore, should be seen as an investment that will return not as a mere cost . ( okezone.com)

Reference:
http://www.ciputraentrepreneurship.com/penjualan-dan-pemasaran/strategi-membentuk-tim-salesman-yang-kuat

3 Ways to Keep People 's Trust

The majority of people have the belief that they can count on when they need to finish a job properly. However , when you appreciate the reliability of a subordinate , you tend to ignore other advantages.
Here are 3 ways to develop better confidence in your staff during this time:

  1. Be diligent to examine the development of his work : Make sure that you do not burden them with extra work just because you know that they will do so obediently . Remember they are not machines.
  2. Give reward : Give them time to complete the projects that they value personally. Autonomy and appreciation strengthens their ties to the company and increase the chances to survive in the future.
  3. Watch them well : you know you can choose a more relaxed approach with employees who have a work ethic and high credibility but closely supervise their work will provide an opportunity to demonstrate their advantages.


Reference:
http://www.ciputraentrepreneurship.com/hrd/3-cara-jaga-orang-kepercayaan-anda

3 Ways to Spread the Passion in Your Employee Self

Employees who have a passion showed better results in daily life. The best way to cultivate passion within those you lead in the company is to show your own passion , but you do not have to be cheerleaders .

Here are 3 ways to naturally show your enthusiasm and inspire those who are under you :

  1. Focus on the positive aspects : The employees know when a leader is really concerned with the company or a project . The leaders who have a passion compelled to continue to talk about what has been successful and try to find ways to fix things that have not been successful .
  2. Do not ignore the negative aspects : The leader who has a passion not only pay attention to things good and beautiful . They also did not hesitate to discuss the negative things in a realistic way and help people solve their problems .
  3. Set high expectations : It's not given workload that can not be resolved . The leaders who have a passion should be able to inspire and challenge people to do that terbaikn dipimpinna without making them feel excessively burdened .
Reference:
http://www.ciputraentrepreneurship.com/hrd/3-cara-menyebarkan-passion-dalam-diri-karyawan-anda

Bonuses Really Wanted Your Employees

Is giving money as a bonus for your employees to spend arbitrarily will make your company a more pleasant place to work ? Surprisingly , reward money for each of these employees could have a negative impact on the morale and spirit of their work . Jealousy and competition can emerge . Teamwork dynamics can be disrupted .

Consider switching to a more altruistic program , in which Ana gave employees the same bonus amount with one requirement : The majority of the funds should be set aside for donation prosocial alleviate the suffering of others as a charity .

In a charitable corporation that provides vouchers to employees and encourage them to contribute to charitable efforts that they think are important , people considered to be more satisfied with their jobs and feel the happiness higher .

Other companies ask employees expend funds to treat one another or the little feast : Some teams choose to feast with chocolate , others opt for karaoke .

Bonus prosocial giving gifts that add to the rich experience together as a team . Teams that take the bonus policy is likely to be more compact prosocial and performing better than the team that received the cash to spend on their own .

Reference:
http://www.ciputraentrepreneurship.com/hrd/bonus-yang-benar-benar-diinginkan-karyawan-anda

7 Types of Employees Not Worth Defended

In the increasingly competitive world of business today, the right to hire labor and productive is an absolute prerequisite . Human resource is an invaluable asset for a company to keep lasting .

However, it can not be denied also that in reality often found a group of employees who are likely to be a burden rather than an asset to the company where bekera . As a business owner and entrepreneur , you need to identify the types of employees who actually make a company going nowhere .


  1. The maker of the act : With all the problems and challenges that have emerged , such as the type of employee is still making trouble . Often the cost to be paid as a result of problems that made ​​greater than the benefits it bring to the company.
  2. The promiser : Most people have the ' skill ' to lull his superiors by giving promises . They want attention with bombastic promises and often less serious in achieving their own targets set . This type glorify their egos and ambitions could drag the company to those who do not lead but have almost zero realization.
  3. The consumer ignoramus : No matter whether your business is new or already established , business is basically how to get and retain customers . So if your employees being spicy and negligence on the consumer , be careful . It could be that he is not an employee of the company's assets that must be maintained.
  4. The avoidance of work : Your obligations as a supervisor is to provide a clear description of what he had to do and provide the tools and training needed before employees perform their job according to your request . However , employees do not like this job evaders try even after you give a couple of occasions.
  5. The less scrupulous : There are some others that can not be counted on to finish the work as it is almost always forget the important details of their work . For that , you had to keep reminding.
  6. The claimants right : A group of employees has the courage and ethics out of bounds . They even do not hesitate to claim that in fact they do not have rights and take legal action to it.
  7. Offender rule : any rule in the company and the culture grown in it , you have to establish it as a leader by example real and consistent . Therefore , if you are already a maximal example , you are entitled to claim all your subordinates to follow the appeal . And if they break , do not hesitate to act decisively . Especially if the offense was repeated and fatal .
Reference:
http://www.ciputraentrepreneurship.com/hrd/7-jenis-karyawan-yang-tak-patut-dipertahankan